Writing.

I write about life, work, people and place. Expect oversharing. Here are some of my most popular essays from my newsletter, The Primordial Scoop.

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Is It Time to Stop Trusting Our Gut?
Life, Time, Meaning Ciara McVeigh Life, Time, Meaning Ciara McVeigh

Is It Time to Stop Trusting Our Gut?

Trust your gut, they say. Your intuition. Your feelings.

But what if your gut is the most unreliable voice you know?

The gut is for younger, bigger emotions. We’re older now and the stakes are higher. With a family in tow and money on the line, it’s time for a new set of skills. I can’t rely on the gut alone.

It’s time for a meeting of head, heart and gut.

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Your Mistakes Can Die Tonight.
Life, Time, Meaning Ciara McVeigh Life, Time, Meaning Ciara McVeigh

Your Mistakes Can Die Tonight.

My friend is low. My friend is lonely. He feels cut off, typing away in a room in a house. Zoom calls are a poor substitute for interaction with colleagues and god knows they’re forcing us to create a whole new work persona, like we weren’t forcing it enough already.

Cheerily smiling and waving into your own laptop. “Yes, I’m good, thanks. Are you?”

Of course not! No one is.

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Trust Me, I’m Your Toilet Cleaner.
Marketing, content Ciara McVeigh Marketing, content Ciara McVeigh

Trust Me, I’m Your Toilet Cleaner.

Why do we need to trust brands so much?

Did our grandmothers demand trust from their soap brands? I doubt it.

They had the church. The moral guidance of their families and communities. You can see the problems here too, but if we’re asking commercial enterprises to affect important social change, I fear we’re really in trouble.

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